As health consciousness grows across Africa, a powerful cohort of female entrepreneurs is leading the charge in transforming how the continent approaches wellness, fitness, and mental health.
From holistic healing centers and tech-driven diagnostics to culturally rooted wellness retreats and gamified mental health platforms, these women are innovating at the intersection of tradition, science, and self-care.
Their ventures not only promote healthier lifestyles but also challenge stigmas, empower local communities, and elevate Africa’s voice in the global wellness space. Meet five powerful visionary African women reshaping the future of wellness—one body, mind, and spirit at a time.
1. Naa Asheley Dordor (Ghana)
- CEO & founder of Nova Wellness Centre (Est. 2013), integrating chiropractic, nutrition, exercise, and massage therapy.
- Voted Best Health SME Provider and won Ghana‑West Africa Business Excellence Awards.
- Pioneering holistic wellness and spinal health across Ghana.
2. Ifeoluwa Dare‑Johnson (Nigeria)
- Co‑founder & CEO of Healthtracka, a startup offering at‑home medical diagnostics across Africa.
- Focused on improving access to nutrition and preventive healthcare.
- Innovator in decentering medical testing, empowering Africans to manage their health from home.
3. Blossom Adaeze Maduafokwa (Nigeria)
- Physician and founder of Blossom’s Fitness Hub, a platform advancing health and fitness awareness.
- Certified Zumba instructor, marathoner, and leader in preventive public health initiatives.
- Earned national recognition for her proactive work during the COVID‑19 pandemic.
4. Mariane Akwenye (Namibia)
- Founder and Managing Director of Nomad Group, an integrated wellness ecosystem in Namibia featuring the Nomad Wellness Homestead retreat and the Makai product line.
- Brings over two decades of expertise in ancestry-inspired cultural wellness consulting and promotes wellness tourism across Southern Africa.
- Her social enterprise empowers marginalized women—including those with visual impairments—by training them for careers in wellness and spa services.
- Serves as Chair of the Global Wellness Institute’s Africa Wellness Initiative, championing African heritage in global wellness dialogues.
5. Mahlodi Letsie (South Africa)
- Founder and CEO of Bare Mind Holdings, a HealthTech company focused on destigmatizing mental health in African communities.
- Leading the development of a culturally resonant, gamified mental wellness platform supporting over 1,600 corporate employees with personalized content.
- Holds degrees from the University of Cape Town and postgraduate training in mindfulness-based interventions.
- A pioneer in delivering digitally accessible mental health solutions tailored to the African context.
Image Credit: Leading Ladies Africa